Hi, I’m Denise Renee (that's my whole frst name, by the way😊). Thanks for stopping by my online portfolio of publically available writing samples.
I am an Atlanta-based writer, editor and content strategist. I have been writing professionally for over 20 years. I've been a digital marketing copywriter since 2009.
In 2018, I niched my skills to focus on helping professionals write books that shares their expertise and grows their personal or business brand as a ghostwriter, editor and writing coach.
Currently, as of August 2023, I am also actively seeking additional copywriting, content writing or copy editing opportunities in a corporate, startup, or an entrepreneurial environment.
My professional writing, editing and marketing experience is broad. I've been blessed to put my skills to use in diverse industries and projects as both an employee and a contractor.
Since 1999, my proverbial pen has written:
--> Music, arts, and culture articles for a local metro New York City newspaper.
--> Articles for music artists' websites.
--> Weekly blog content for solo business owner's websites.
--> Daily blog content writing and management for a "small cap" sized company.
--> Social media strategy develoment and management for a "small cap" sized company.
--> Social media content (including visuals) for solo business owners.
--> Articles for a quarterly print & digital business magazine.
--> Content editor for a quarterly print & digital business magazine.
--> PR biographies for entrepreneurs.
--> Press releases for business owners.
--> Email automation sequences.
--> Email nurture sequences.
--> Direct response long form sales pages.
--> Lead capture pages.
--> Lead magnet PDF worksheets, video scripts, and ebooks.
--> Client case studies.
--> Ghostwrite nonfiction books for private clients.
--> Rewrites and revisions for fiction and nonfiction books as a developmental editor, copy editor and/or proofreader for private clients.
For the marketing projects I've contributed to, I've created visual and audio content assets such as:
--> Instagram Reels.
--> Instagram Carousel posts.
--> Facebook video ads.
--> Slideshow presentations.
--> Slideshow videos with voiceover.
--> Radio commercials (script, voiceover performance and audio production).
--> Original Jingles (wrote lyrics, composed music, vocal performance and audio production).
--> Websites and web pages
To create those assets, I use software and tools such as:
--> ProTools.
--> Garage Band.
--> iMovie.
--> Canva.
--> Keynote (Mac) and PowerPoint (PC).
Some of the email and content management software and services I am familiar with includes:
--> WordPress.
--> LeadPages.
--> GetResponse.
--> CampaignMonitor.
--> ActiveCampaign.
--> Aweber.
--> Mailchimp.
--> InfusionSoft (before it became Keap).
--> Hubspot.
--> Buffer.
--> HootSuite.
--> Later.
--> Planoly.
Some of the results I've been able to accomplish for my freelance clients and employers include:
--> Nationally syndicated TV show interviews as a result of publishing their book.
--> Ebook sales which generated almost $10K in overal sales in 3 months in a new business.
--> Averaging 3 new clients per week generated from social media posts for a hair stylist.
--> Increasing web traffic 25% to company's home page within 6 months of implemnting a blogging strategy.
--> 10% - 65% increase in audience growth and engagement across corporate LinkedIn, Twitter, and Instagram accounts.
--> Average email open rates between 16% and 40%.
One of my best qualites is being a consument learner. I continually invest in staying up to date with current trends in marketing, copywriting, and social media marketing. Some trainings I've completed or am still currently working through the material include:
--> multiple copywriting courses with AWAI.
--> an autoresponder course with Nevill Medhora.
--> a copywriting course with Anik Singal.
--> ads management courses by Billy Gene is Marketing.
--> an email marketing certification course with Jon Morrow.
In the very near future, I plan on completing marketing and advertising certification courses that are directly available from Google and Facebook.
A common thread that runs through all of my current and past opportunities is that I work best with individuals and teams who are passionate about their message and movement they’re creating.
Something to note: I can work comfortably in a PC environment and frequently work with both Microsoft and Google productivity suites. But I am a Mac. 😎
A few fun facts about me: when I'm not busy working, I'm probably:
--> Making music 🎹or dancing to it. 💃🏽
--> Nursing a 20oz cup of tea and a cookie at Panera Bread☕️ while hunched over my laptop. 💻
--> Watching Boss Baby, Miraculous Lady Bug or Phineas and Ferb episodes with my 12-year-old son.🎬 📺
Interested in learning more about my personal and professional journey? Read about it here --> https://writeyourbook.tips/deniserenee.
Thanks again for taking the time to visit my profile and I hope we can create marketing magic together! Contact me through http://www.writeyourbook.tips/contact.
~Denise Renee